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Niantic shares its contribution to the augmented reality landscape and vision and mission for India

Niantic shares its contribution to the augmented reality landscape and vision and mission for India – From the emergence of the first…

Niantic shares its contribution to the augmented reality landscape and vision and mission for India – From the emergence of the first video game in the 1950s to the new generation of online gaming aided by advanced technology, online gaming has seen commendable development over the years. While Niantic, a leading augmented reality company, was working to develop the latest and greatest gaming technologies, it launched Pokémon GO, a groundbreaking AR gaming app that enabled augmented reality to enter the to add background and let the gaming experience take the lead. Read on for detailed information about it. Follow InsideSport.IN for future gaming and esports updates.

Niantic shares its contribution to the augmented reality landscape and vision and mission for India
Niantic shares its contribution to the augmented reality landscape and vision and mission for India

While many of the gaming trends didn’t last long and were replaced by better versions, augmented reality has been a sensation in the gaming world since its emergence. The integration of visual and audio game content with the user’s real-time environment in real-time has attracted a large audience as it offers them an immersive user experience. Bridging the gap between the two realities, the physical and the virtual, Niantic took augmented reality (AR) from a niche technology to the mainstream with one of its biggest titles, Pokémon GO. Using a smartphone, the game transforms the real world into a landscape full of Pokémon.

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Niantic shares its contribution to the augmented reality landscape and vision and mission for India

Niantic’s journey dates back to 2001 when John Hanke, founder and CEO of Niantic (now) created a company called Keyhole with a group of geospatial technology experts and released the video game “Keyhole” that took users into interactive 3D -Maps of the planet could zoom in. After Keyhole was acquired by Google Earth, John founded Niantic Labs with the motive of using the team’s knowledge of maps and creating a new kind of gameplay for players on their smartphones. In 2012, Niantic released its first location-based mobile app, Field Trip, which used smartphone GPS to guide users to various hidden locations. Later, Ingress, Niantic’s first game, was launched and became a hit with over 25 million downloads.

Niantic shares its contribution to the augmented reality landscape and vision and mission for India
Niantic shares its contribution to the augmented reality landscape and vision and mission for India

Over the years, Niantic has worked diligently to create a new and interactive experience for gamers around the world. While digital gaming created an idea of ​​playing games while sitting on a couch/sofa and using a PC/TV as a gaming console, Niantic focused on its mission to inspire people to explore a “real-world Metaverse”. and to provide a product experience where people can play games as they move and disembark and still have fun.

Not just for gamers, but the company has contributed a lot to the growth of augmented reality as a concept. The company recently launched the Lightship AR Development Kit (Lightship ARDK), a platform for developers to develop products using Niantic’s AR and location technologies such as VPS (Visual Positioning System). It also works with the NBA and the National Basketball Players Association (NBPA). , Niantic announced pre-registration for NBA All World, a true mobile game for all basketball fans.

As India emerges as a leading country in the gambling sector, with a projection To surpass 450 million gamers by 2023Niantic has focused on highlighting its presence in India. With some strategic investments to strengthen its operations and expand its presence in India, the gaming giant sees India as one of its key markets. Due to the tremendous involvement of Indian players in Pokémon GO, Niantic has identified new PokéStops (points of interest for Pokémon GO players) and Gyms (battles for players) and added them to the game. Interestingly, there are now over 5,00,000 PokéStops or gyms in India.

The company also organizes several on-site events such as the monthly “Community Day” series in several cities in India including Mumbai, Bengaluru and Delhi. Niantic is constantly experimenting with its games, and everyone can expect some surprises in the near future.

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