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McDonald’s is bringing back this much-anticipated collaboration – Eat This Not That

One of the most popular toy crazes in McDonald’s history is finally coming back, and fans are already preparing to get their own. This year could be one of the biggest yet as Mickey D staff brace themselves after leaked images got collectors buzzing online.

The McDonald’s promotion for the collaboration of Happy Meal and Pokémon cards will start on August 16, according to the information Poke Beach. Each Happy Meal includes a 4-card booster pack with a foil card for fans to collect, totaling 15 cards.

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The annual map release happens almost every year since 2010. And nearly every year, it causes excitement as collectors prepare to snag limited-time releases.

This year there will be six holographic cards featuring Rowlet, Gossifleur, Growlithe, Victini, Pikachu, and Smeargle. Meals also include spinners to play with and cardboard coins.

The news broke Reddit by a McDonald’s employee last Friday, who shared a picture of a Pokémon-branded box at a restaurant that read “Toy 2, Victini – Dark Blue.” The post received over 11.5 thousand votes from adoring fans.

If you want any cards this time around, you might want to start planning your trip soon given the current interest in the toy. Last year’s promotion had a hot run, with toys selling out in some locations within days of professional collectors and scalpers hitting the restaurants. Soon after, the cards began to appear online for sale — and sometimes for big bucks.

Reportedly a single one McDonald’s Pikachu card actually sold for $500 on eBay, while whole cases of cards have been listed for over $1,000.

However, last year some restaurants sold the trading cards as an accompaniment rather than tricking customers into buying an entire Happy Meal, and the burger chain has since updated its policies for the promotion. Now it’s asking franchisees to limit purchases.

“We love to see the fans’ passion for our limited-time Happy Meal promotion celebrating 25 years of Pokémon,” the company said in a statement last year. “Given the tremendous demand for our Pokémon TCG promotional cards, and the fact that some fans are scrambling to get them, we are working quickly to resolve shortages and strongly encourage restaurants to set a reasonable limit on the sale of Happy Meals.” per customer.”

amber lake

Amber Lake is a contributor to Eat This, Not That! and holds a degree in journalism from UNF in Jacksonville, Florida. Continue reading

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