Interest in superhero movies is falling, even among fans of the Marvel Cinematic Universe, a new poll shows.
The poll of 2,200 adults, released Thursday by Morning Consult, follows Marvel Studios’ Comic-Con International announcements, including two avenger Movies for 2025.
The poll, conducted July 30-31, found that 59 percent of adults say they like superhero movies, up from 64 percent in November 2021. Meanwhile, the proportion of adults who Not Enjoyment of superhero movies climbed 5 points from 36 percent to 41 percent. Morning Consult notes that the number is up 9 points since 2018.
The findings fuel the long-running “superhero fatigue” debate, and come as some of Marvel’s Phase 4 films haven’t been, shall we say, as fully embraced by fans as previous MCU releases. (Spider-Man: No Way Home is the big exception with its A+ CinemaScore and $1.9 billion in worldwide box office.)
Morning Consult also found that 82 percent of Marvel fans still like the studio’s films, down 5 percentage points from the Fall 2021 survey. Nearly a third of respondents admitted they “get a little tired of so many MCU movies.” That is 2 percentage points more than in the fall 2021 survey.
The percentage of Gen Z adults who enjoy superhero movies has increased
It’s not all doom and gloom, however. The survey found that the proportion of Gen Z adults who say they like superhero films and will continue to see them in theaters rose from 47 percent in November 2021 to 53 percent on July 22. Baby Boomers who said the same thing are decreased compared to last year.
At Comic-Con International in San Diego, Marvel unveiled a movie roster taking the MCU into 2025 blade, Captain America: New World Order, thunderbolts, Fantastic Four, Avengers: The Kang Dynasty and Avengers: Secret Wars Joining previously announced releases such as Ant-Man and the Wasp: Quantumania, Guardians of the Galaxy Vol. 3 and The wonders.
Marvel completes phase 4 in November Black Panther: Wakanda Foreverwhile DC Films marches ahead Black Adam (October), Shazam! wrath of the gods (December) and Aquaman and the Lost Kingdom (March). Despite repeated delays and a growing list of controversies surrounding star Ezra Miller, The Lightning Supposed to be released in June 2023.
However, the same cannot be said bat girl, originally scheduled to stream on HBO Max. The film was abruptly canceled this week due to changes in Warner Bros. Discovery’s strategy, DC Films releases, and a reported negative test screening. This decision leaves the fate of in question super girl and Blue Beetleboth of which are similarly geared towards HBO Max.
Source: Morning Consult