Elon Musk shoots at Apple over advertising and its App Store

Elon Musk has found a new target and fired at tech giant Apple after he said the company threatened to remove the app for his newly acquired company from its app store.

“Apple has also threatened to withhold Twitter from its App Store, but doesn’t tell us why,” Musk said tweeted.

Musk also claimed that Apple’s App Store collects a “secret 30% tax.” Then, in A poll he asked if “Apple should publish all the censorship measures it has taken that affect its customers?”

This isn’t the first time Apple has faced challenges with its App Store. Currently, the App Store is the only way to ship software on iPhones.

If the Twitter app were pulled from the store, users would have to visit it on the web. Apple also requires iPhone app makers to pay between 15% and 30% on all digital goods sold through their apps.

Video game giant Epic Games, which owns Fortnite, one of the most played games in the world since its release, also fired at Apple, mimicking its famous ad. Musk retweeted the tweet Monday, saying, “Exactly.”

Epic Games’ campaign came as the company found a workaround for Apple’s 30% to 15% fee, which led to the company removing Fortnite from the App Store.

Part of Musk’s plan for Twitter’s acquisition includes offering subscriptions, which he says could bring in billions of dollars for the platform. If it hit the mark Musk set, Apple would rake in hundreds of millions of dollars in the process.

If he tried to add a workaround like Epic Games did, the Twitter app could also be removed from the online store as it would go against the company’s public policies.

The other topic Musk addressed when tweeting about Apple was the company’s advertising campaign on Twitter, which he says has been halted because of his acquisition.

In a tweet, Musk said that Apple has mostly stopped advertising on Twitter.” He then asked if the company hated “free speech in America.” He even tweeted directly to Apple CEO Tim Cook about the reported ad ban.

Apple was reached but declined to comment on Musk’s tweets.

Musk has made several big changes to Twitter since his acquisition last month. Everything he claims is for “freedom of speech”.

“This is a fight for the future of civilization,” Musk tweeted. “If freedom of expression is also lost in America, only tyranny is to come.”

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